Head Content Marketing
- Post Date:December 11, 2018
- Apply Before: May 15, 2019
- Views 59
- Preferred Certification Other CertificationMonthly Salary 1,00,000 - 5,00,000Career Level Senior Level
- Min. Experience 15 - 20 YearsGender AllINDUSTRY Media, Entertainment
- Qualification Bachelor Degree
The Company has a strong Heritage of 176 Years. We havestrong presence in Newspapers, Magazines, Radio, Television and Internetdomains. Our brands like Radio Mirchi, Femina, and Filmfare are market leadersin their respective segments.
Our flagship brand, The Times of India, is the world’s largest selling English daily, and The Economic Times is the world’s2nd largest English Daily after wall Street Journal.
The Company has more than 7,000 employees across all majorcities in India.
Must Have :
Experience required Min. 14 to 15 Years.
Job Description :
Someone who can work across all media tocreate brand solutions Ideate and sell IP`s
Work closely with the creative and the onground execution team
Have good analytical skills andmonitoring mechanism
Editorial requirements include basic SEOunderstanding, content categorization and structure, content development,distribution and measurement. Development of editorial governance so content isconsistent with our brand voice, style and tone.
Editorial calendar and organizationworkflows must be developed and managed.
Channel management of digital contenthubs and all supporting social channels including email / newsletterdistribution.
This person must understand the basicbest practices of the main social media channels, which content and approaches workon each and why
Collaborates across functions and silosto deliver an effective content marketing strategy and editorial plan to meetthe business objectives at the lowest cost possible